top of page

Whitehouse Introduces 'US Cyber Trust Mark' Program to Enhance IoT Device Security

Updated: Jul 20, 2023


The Whitehouse, Washington D.C.
Image courtesy: David Everett Strickler

WASHINGTON D.C. – In response to the growing demand for increased security measures in our ever-connected homes, the Biden-Harris administration has unveiled an innovative program aimed at enhancing cybersecurity for Internet of Things (IoT) devices. The "US Cyber Trust Mark" program will provide certifications and labels to IoT products, such as baby monitors and alarm systems, ensuring powerful cybersecurity measures are in place to protect consumers from potential cyber threats.


US Cyber Trust Market Standards


Under the guidance of the National Institute of Standards and Technology (NIST), the program will establish cybersecurity qualifications for consumer-grade routers by the end of 2023. Consumer-grade routers often lack robust security features, making them vulnerable to malicious activities like eavesdropping and cyber attacks on connected devices. The NIST will identify products that meet stringent cybersecurity standards by determining the necessary criteria for certification, including incident detection capabilities and strong default passwords.


Categorizing Smart Meters and Power Inverters


The US Department of Energy is also collaborating with National Labs and other partners to classify smart meters and power inverters as meeting cybersecurity requirements. These devices play a crucial role in monitoring and managing energy consumption, making their security a top priority. By establishing clear guidelines and standards, the government aims to ensure these devices possess the necessary safeguards to protect consumers' data and infrastructure from cyber threats.


Informative QR Codes and National Trademark


To make it easier for consumers to identify certified devices, the Federal Communications Commission (FCC) is in the process of filing for a national trademark. The trademark will be displayed on all certified IoT products, signifying their adherence to rigorous cybersecurity standards.


In addition, a QR code will be included on the product labels, providing users with a convenient way to access up-to-date information on the device's ongoing adherence to cybersecurity standards. By scanning the QR code, consumers can access a comprehensive database containing valuable insights and the latest security updates.


Industry Support and Commitment to Cybersecurity


The announcement of the "US Cyber Trust Mark" program has garnered widespread support from prominent technology companies. Industry leaders such as Logitech, Best Buy, Samsung Electronics, and Amazon have expressed their commitment to improving cybersecurity in their product offerings. These companies understand the importance of providing consumers with safe and secure IoT devices and are actively working to incorporate robust cybersecurity measures into their product development processes.


bottom of page